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Nearly all global CPG brands have a goal of 100% recyclable packaging by 2030.

Over 80% are falling short of their waste and recycling targets. Some have recently extended their timelines.

Global plastic consumption has quadrupled over the past 30 years, 40% of which comes from packaging.

Pressure-sensitive labels and
their role in making packaging circular —
an Avery Dennison white paper.

Brands are seeking ways to meet and exceed recycling, emissions and other sustainability-related goals will find a wealth of helpful fact-based data and expert opinions in the new Avery Dennison white paper, “Pressure-sensitive labels and their role in making packaging circular.”

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PSLs help make packaging circular

Waste Regulation (PPWR) in Europe mandates that at least 10% of beverage packaging be reusable by 2030

Nearly all global CPG brands have a goal of 100% recyclable packaging by 2030

Pressure-sensitive labels are both functional and decorative

RFID and QR codes have supercharged brands’ ability to reduce waste and better connect brands with consumers

Pressure-sensitive labels track products, minimize errors and improve logistics and are compatible with existing high-speed application systems

Mechanically recycled PET and HDPE are over 70% less emissions-intensive than their virgin plastic counterparts

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Learn how PSLs
can revolutionize your
packaging

Get the white paper